October 8, 2025

SINA Health, Education & Welfare Trust partnered with SehatYab to deliver a dynamic wellness workshop focused on sustaining energy, preventing burnout, and fostering a positive workplace culture. Led by Corporate Wellbeing Trainer, Aisha Akhlaq, participants explored: ✅ The foundations of workplace wellness ✅ Why wellness matters for productivity and retention ✅ Simple recharge rituals and resilience strategies ✅ Emotional wellness through empathy and peer support ✅ Fun, interactive activities like gratitude circles and wellness mapping Together, we’re building healthier teams—one mindful moment at a time! 💚

Team SINA kicked off the expo with free medical consultations, mental health counseling, and engaging activities that drew in crowds from all walks of life. 💬🩺✨ We loved connecting with visitors and sharing how SINA is making quality healthcare accessible in underserved communities. 📍Visit us at Stall B02 | 📅 22–24 July | 📍Expo Centre Karachi

Since 1998, SINA has been committed to providing quality primary healthcare to underserved communities in Karachi, reaching over 1.2 million patients annually across 40 locations. Through this partnership, Decibel HRMS’s advanced technology will help strengthen our internal systems, enhance workforce productivity, and enable our teams to serve with even greater efficiency. This step marks an important milestone in aligning our mission with innovative digital solutions that support sustainable growth. This collaboration was spearheaded by SINA’s leadership team, including Riyaz Chinoy, Mohsin Safdar, and Syed Asaad Ayub Ahmed, with Hina Hameed and Syeda Mahira Ajaz from the HR department, who will be leading the implementation of this change. Together with Decibel HRMS, we are charting a new path for digital transformation in the not-for-profit healthcare sector — one that will enable us to serve our communities with renewed confidence and impact.

At SINA Health, Education & Welfare Trust, our mission is to make quality healthcare accessible to all. In our primary health care settings, we’re committed to equipping individuals with life-saving skills through Basic Life Support (BLS) Training. ✨ Impact of BLS Training in Primary Health Care: ✅ Improved response to emergencies: Primary health care staff can respond effectively to life-threatening emergencies. ✅ Enhanced patient safety: BLS training promotes a culture of safety and preparedness. ✅ Increased staff confidence: Trained staff feel more confident in managing emergencies. ✅ Better patient outcomes: Prompt BLS interventions can lead to improved patient outcomes. 📸 Our Recent Training Session We recently conducted a BLS training session for primary health care staff, including doctors and healthcare professionals. The session was conducted by Pakistan Life Savers Programme (PLSP). The session focused on developing vital skills to respond to emergencies and save lives. 🌍 Creating Healthier Communities Through BLS training, we’re empowering primary health care staff to make a real difference in their communities. By promoting a culture of health, safety, and responsibility, we’re working towards creating healthier and safer communities

To further strengthen institutional decision-making and reinforce a truly consultative process, SINA is proud to announce the formation of its Core Group. This Core Group brings together our senior decision-makers, entrusted with steering SINA’s strategic direction, ensuring accountability, and fostering collaboration across the organization. By combining leadership expertise with collective insight, the Core Group will serve as a central forum to: – Guide SINA’s long-term vision and strategy – Strengthen governance and transparency – Drive innovation in primary healthcare delivery – Ensure inclusive participation in key decisions With this milestone, SINA reaffirms its commitment to impactful leadership and sustainable growth — enabling us to better serve vulnerable communities with quality primary healthcare.

We are pleased to announce the appointment of Mr. Mohsin Safdar as the Chief Executive Officer of SINA. Mr. Safdar brings with him a wealth of leadership experience and a strong commitment to building sustainable organizations. With decades of leadership at Pakistan Cables Limited and International Industries Limited (IIL), culminating in his role as CEO of IIL Americas, he has demonstrated a strong track record of driving sustainable growth through robust systems and processes. His expertise and vision will further strengthen SINA’s mission of delivering quality healthcare to underserved communities.

We are proud to announce the signing of a Memorandum of Understanding (MoU) between SINA Health, Education & Welfare Trust and the The i-Care Foundation. This partnership reflects a shared commitment to expanding access to quality primary healthcare for underserved communities, while also ensuring greater transparency and more meaningful donor partnerships. The MoU was formally signed by Syed Hasan Ali, Country Director, I-Care Foundation, and Mohsin Safdar, CEO, SINA Health, Education & Welfare Trust. Also present at the occasion were Sheraz Sarwar, CPM (ILSSI-UK), Associate Program & Donor Engagement, I-Care Foundation; Maria Shafiq, Head of Marketing, SINA; and Samantha Francis Chawry, Assistant Manager, Marketing & Partnerships, SINA, who will play a vital role in implementing and carrying forward this collaboration. Through this strategic alliance, SINA Health, Education & Welfare Trust and I-Care Foundation aim to build stronger bridges between local healthcare needs and global philanthropy, creating opportunities for international donors to support impactful, sustainable healthcare solutions in Pakistan. Together, we are not only delivering treatment—we are working towards healthier, more resilient communities.    

In collaboration with Marketing Now, we are proud to further our marketing and PR efforts through a strategic campaign focused on driving visibility, fostering meaningful engagement, and amplifying our shared vision. This partnership marks an important step toward creating lasting impact and achieving milestones that truly matter. The MoU was signed in the presence of Ms. Maria Shafiq, Head of Marketing, and Ms. Samantha Francis Chawry, Assistant Manager Marketing & Partnerships, representing SINA. From Marketing Now, Mr. Fawad Ahmed, Co-Founder, and Mr. Uzair Dodhy were present on the occasion.